Traton Way Forward
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Responsible
CompanyMake responsible behavior a top priority in everything we do
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Value
CreationFocus on sustainable value creation for our stakeholders
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TRATON
Accelerated!Actively shape our role in the future logistics ecosystem
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Strategy Execution &
GovernanceConsistently take the steps we need to reach our goals
Our new strategy, the TRATON Way Forward, means that we have set clear targets for ourselves and are consistently taking the steps we need to reach them: fostering sustainability, creating long-term value, and developing new business models.
The overarching purpose — Transforming Transportation Together. For a sustainable world.
Strategy Execution &
Governance
Responsible
Company
Value Creation
TRATON
Accelerated!
01 / 04
Responsible
Company
The TRATON GROUP is committed to becoming even more responsible as a company, with all brands making considerable efforts and progress in becoming more sustainable.
Decarbonization plays a key role in these efforts, and battery electric vehicles are our most prominent lever to contribute to climate change mitigation.
Find out more:
Nonfinancial Group StatementTRATON is driving electrification forward, as demonstrated by Scaniaʼs investment in battery manufacturer Northvolt and MANʼs battery pack production in Nuremberg.
We are building a high-performance charging network in Europe:
>1700
public charging points
€500 m
joint investment
- Milence joint venture founded in July 2022 with Daimler Truck and the Volvo Group
- Independent management team in place
- Focus on heavy-duty long-haulage with a 45-minute charging window
- Make open network accessible to all brands
- Boost customer confidence in e-mobility
- Support EU’s transition to climate-neutral transportation
Find out more:
Race against timeWe are boosting our e-mobility investments:
Ca.
50%
of the vehicles we sell worldwide are set to be battery electric in 2030.
02 / 04
Value Creation
Our brands’ collaboration will become more efficient, while a sharper focus on what their customers need will improve their competitiveness.
We are optimizing our cost basis and creating long-term value.
We are striving to achieve
ambitious return on sales (RoS) targets:
Strategic RoS target
Focus topics
- Fully committed to sustainability
- More high-margin services
- Grow in China
- Realignment program & top line improvement
- Leverage new truck generation
- Shift to zero-emission vehicles
- Deliver profitable performance
- Benefit from being part of TRATON
- Improve dealer performance
- Volume growth and strong products
- Higher margin by expanding portfolio of new heavy-duty vehicles
- Continuous focus on improving efficiency
Expansion of the
Vehicle Services business
TRATON Modular System
Captive Financial Services
Target for the TRATON GROUP RoS in 2024: 9%
We will leverage the potential
of our brands in China:
World’s largest
single market for commercial vehicles
Ca. one million trucks typically sold
every year
Segment shift toward more
sophisticated products
We are the first Western truck manufacturer
with a license for fully independent
production in China:
Groundbreaking for the plant in
Rugao in June 2022
China as an
R&D hub for development and future
technology
and an export hub for other Asian
markets
New family member
Navistar uses the Group’s Common Base Engine platform in its S13 Integrated Powertrain.
Continue to harmonize Navistar’s
values and culture with
TRATON’s
Create solutions
that drive change toward a
more sustainable future
Improve profitability
to increase return on sales
and enterprise value
Leverage Group technology and expand business models to grow revenue streams
03 / 04
TRATON
Accelerated!
We have a clear roadmap for our electrified, connected, and automated commercial vehicles. We are developing new business models and strengthening partnerships for the transportation of tomorrow.
We are building a solution ecosystem
around our customers:
Transport
management
Fleet
management
Charging
management
Mobility
Service
Provider
Platform
Platform for autonomous driving as the key enabler
We are developing platform elements that are critical for all business models related to Autonomous Connected Electrified (ACE) vehicles:
Autonomous vehicles + services
- ACE vehicles
- Maintenance and repair capabilities
- Additional services
Self-driving system
- Virtual driver
- Autonomous routes
Control tower
- Basic dispatching of vehicles
- Integrated in overarching systems
- Monitoring and remote maintenance function
We are setting up TRATON Financial Services, a powerful Group-wide financing unit:
04 / 04
Strategy Execution &
Governance
We are consistently executing the TRATON Way Forward strategy. Thanks to our new Industrial Operations setup and the TRATON Modular System, our brands’ collaboration will become even more efficient.
TRATON Modular System
Profitable mass customization based on Scania’s established Bygglåda modular system ensures long-term competitive advantage:
Taking cross-brand collaboration to a new level:
Group Product Management + Group Industrial Operations
orchestrate and intensify collaboration across all areas of the TRATON GROUP.
Batteries
E-mobility
ICE
powertrain
Autonomous
driving
Bus
solutions
Cab
Software
Chassis
Electric-
electronic
architecture
Find out more:
Strong alone, stronger togetherNo. 1
Our Common Base Engine is the world’s most sustainable 13-liter diesel engine:
> 50%
of the truck costs are attributable to the powertrain.
> 80%
common components in the engine
The new CBE diesel
engine is being launched gradually:
Find out more:
An interface to the future
The Scania 460 R Highline is the first vehicle equipped with the 13-liter Common Base Engine, a diesel engine developed as a result of close collaboration between the TRATON brands.
Find out more:
Joining forcespublished: 2023-03-07
